{"id":36853,"date":"2018-07-04T19:05:44","date_gmt":"2018-07-04T17:05:44","guid":{"rendered":"https:\/\/www.fedaiisf.it\/?p=36853"},"modified":"2018-07-04T19:31:21","modified_gmt":"2018-07-04T17:31:21","slug":"le-strategie-di-marketing-di-big-pharma-per-il-21-secolo","status":"publish","type":"post","link":"https:\/\/www.fedaiisf.it\/en\/le-strategie-di-marketing-di-big-pharma-per-il-21-secolo\/","title":{"rendered":"Big Pharma's Marketing Strategies for the 21st Century. (Everything that the law prohibits)"},"content":{"rendered":"

Big Pharma no longer has a reason to hide, it has planned and determined commercial marketing strategies, it is now assumed (without any resistance to this prevailing approach being seen) that drugs are a consumer product whose sale must be pushed.<\/h3>\n

the Change \u2013 July 4, 2018<\/a><\/p>\n

And here then that on the British Medical Journal<\/a> a study entitled Ethical drug marketing criteria for the 21st century<\/em> (Criteria for ethical pharmaceutical marketing for the 21st century), <\/em>where that word, "ethical", for some can also be out of tune...<\/p>\n

Here's what the article says, in summary.<\/p>\n

\"\"<\/a><\/p>","protected":false},"excerpt":{"rendered":"

Big Pharma non ha pi\u00f9 motivo di nascondersi, ha strategie di marketing commerciale pianificate e decise, si d\u00e0 ormai per sottinteso (senza che si vedano resistenze a questo approccio prevalente) che i farmaci siano un prodotto di consumo di cui spingere la vendita. il Cambiamento – 4 luglio 2018 Ed ecco allora che sul British …<\/p>","protected":false},"author":4,"featured_media":2097,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[54],"class_list":["post-36853","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-notizie","tag-marketing"],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.fedaiisf.it\/en\/wp-json\/wp\/v2\/posts\/36853","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fedaiisf.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.fedaiisf.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.fedaiisf.it\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fedaiisf.it\/en\/wp-json\/wp\/v2\/comments?post=36853"}],"version-history":[{"count":0,"href":"https:\/\/www.fedaiisf.it\/en\/wp-json\/wp\/v2\/posts\/36853\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fedaiisf.it\/en\/wp-json\/wp\/v2\/media\/2097"}],"wp:attachment":[{"href":"https:\/\/www.fedaiisf.it\/en\/wp-json\/wp\/v2\/media?parent=36853"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fedaiisf.it\/en\/wp-json\/wp\/v2\/categories?post=36853"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fedaiisf.it\/en\/wp-json\/wp\/v2\/tags?post=36853"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}