Present to medical-scientific informants Italians a new contraceptive with an event format where, in addition to the purely training part, that was not lacking playful and socializing. Thus Jaydess, a product of the pharmaceutical company Bayer, was launched on May in 2 stages of 2 days, in Taormina and Viareggio, involving a total of more than 200 participants.
Big cats she was the behind-the-scenes agency for both events, which she curated both the communication part, cioè l’ideazione e produzione delle scenografie, dei materiali di comunicazione cartacei e delle applicazioni, both operational relating to logistics for transfers, dinners and assistance with tour leaders.
The event, preceded by teasers and save the dates sent by the agency via e-mail, had a identical format in the 2 destinations thanks also to the creation of a scenography which, characterized by