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The decision constitutes a radical change in the traditional distribution of the pharmaceutical industry, which usually does not directly supply patients. The novelty caters to more reserved customers, but above all contrasts with the jungle of counterfeit and non-prescription versions for sale on the web

Trenton (New Jersey, USA), 6 May 2013 – Pfizer will also start selling viagra online. The pharmaceutical company itself, based in New York, announced it to the Associated Press. The decision constitutes a radical change in the distribution model of the medicine industry.

Pharmaceutical companies, in fact, usually do not supply patients directly, but they pass through wholesale merchants, who in turn distribute to pharmacies, hospitals and doctors' surgeries.

On the one hand, online sales caters to more reserved users than in the United States they will no longer be forced to ask the pharmacist on duty for the blue pill but will be able to choose do-it-yourself; on the other it is a way to address the problem of online stores selling fake medicines.

To buy Viagra on viagra.com customers will have to enter a prescription and, for the launch of the initiative, the company has pre

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Fedaiisf Federazione delle Associazioni Italiane degli Informatori Scientifici del Farmaco e del Parafarmaco